Font Size: a A A

The Union Business Plan Of Jiayuan Campus Culture Coffee House

Posted on:2013-11-21Degree:MasterType:Thesis
Country:ChinaCandidate:Q TanFull Text:PDF
GTID:2249330371486924Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Until May23,2011,there are3,152colleges and universities (excluding Hong Kong, Macau and Taiwan). The number of students amounts to30,000,000. Of it, there are146ones in Guangdong province.In recent years, the campus physical and mental infrastructures in quite a few colleges are not enough for demand and badly needs improvement. Fortunately, the coffee house as leisure culture becomes a part of our life. People can enjoy life and food there. Thus, we have seen the opportunity, and have worked out the business plan.The union business plan of Jiayuan campus culture coffee house, in terms of actual combat, applies the relevant knowledge, such as:management, marketing, and operations management etc. and analyzes the comprehensive practicality of the program to get the investors to thoroughly know the programs, and make clear the thought of starting an undertaking, build up the confidence of investment and guide the business.To demonstrate the scientific nature and feasibility of the program, this business plan collects a large amount of data, and makes a full market research, and generally analyzes the competitive strength of the internal,external and industrial environment by means of diagnostic tool, orientates its target clients, and also expounds on its products and operating procedure, calculates and predicts its expenditure, costs and future profits, and designs the human resources, and organization structure, and defines its development strategies as well.Here comes our basic conclusion:we believe the campus coffee house program which links to campus culture and makes money by culture will have a huge market, big profits, and good prospects. The investors will gain a generous reward, and the entrepreneurs will realize their own value of life.
Keywords/Search Tags:campus, coffee house, business plan, college students
PDF Full Text Request
Related items