The Research Of Modern Enterprise Websites Format Design

With the rapid development of modern science and technology, Internet technology has penetrated into all aspects of the current social life. More and more enterprises take advantage of high-speed, high-capacity, interactive network to spread their brand information around the world.As a platform of improving the image of enterprise in the "digital age", Website construction has become a problem that can not allow to ignore. As the key elements of web design, format design determines the overall visual image of the web page; Beautiful and reasonable format design, not only can effectively convey information, also can satisfy the audience’s psychological aesthetic requirements and enhance its ease of use, so as to give full play to the function of website design and spread function.The main content of this paper is as follows:1. The background of research, present situation in China and abroad and the purpose and significance of elaboration and explanation.2. Shed light on the basic concept of format design for the web and analyzed and illustrated the uniqueness of the format design of corporate websites, classification and characteristics.3. Give an account of website format design elements. Summarizes and induction enterprise website format design strategy from the overall layout, colors, font layout, graphic design, etc.4. Analysis domestic and foreign enterprise website home page based on the network transmission angle of view. Points out the deficiency of domestic enterprise website design. According to different industry format to carry on the empirical analysis of corporate websites, and put forward the creative tendency of enterprise website format design.5. Discuss the limitations corporate websites format design, the development bottlenecks and outlook of future trends.