Hot Topic Character Modeling And Communicating Of Network Video

The News Characters are the most common material. It have stories、typicality、and facticity.Character program as representative called "hit product" In traditional media. It makes advancedtypical character、promulgate stories of news figure、exhibit the character’s feeling, and recordthe social management、lead the social mainstream values.It has a very important place.In the ages of network, network medias becomes more and more regular and professional,especially in the video area, the companies fight for years，the web sites explore their own futureof news to become a truly independence media. However, Character reports on video web sitesalready have great achievement. The classic character program type has been learned from TVmedia to form a regular professional and a series of original website Character program. Originalwebsite Character program carry on the form of character interview、execution、transmition. Onthe other hand it also has the net media character. This article from the background of”Melts themedia” take the example of social recording character interview program<<moumoumou>>,analyse the special characters and the difference between itself and TV character program of theOriginal website Character program. Having a vista of the future and challenge.