Research On My Country's Original Program Mode

With the increasing frequency of cross-border trade in TV program formats,there are more and more discussions on TV program formats.As one of the cultural products,the TV program formats not only has commercial attributes and can earn substantial material benefits,but also has cultural attributes and distinctive regional cultural characteristics.Since the beginning of the TV program formats trading in the1950 s,in the following decades,the global TV formats trading market has matured day by day.Behind the billions of transactions is the competition between the TV formats powers and the collision of multiculturalism.The picture of blending.The start of my country’s TV program formats industry began in the 1990 s.For a long time,my country’s TV program formats has relied on importing from overseas and borrowing from overseas program formats.In recent years,my country’s original TV program formats has shown an ascendant trend,as a "countercurrent" bringing new atmosphere to the global TV program formats trading market.By combing the development history of my country’s TV program formats,we can clearly and intuitively understand that the development of my country’s TV program format still has a long way to go;through the content analysis of some high-quality original format programs in my country in recent years,we can conclude Develop the strategy of creating my country’s original TV program formats.Through in-depth interviews with relevant practitioners,we can understand the new trends of my country’s current program formats "going to sea",and explore the contextual factors that affect my country’s original TV program formats "going to sea".This article has conducted a comprehensive review of my country’s original TV program format,and conducted a more comprehensive and systematic research on the original TV program format using qualitative research methods.This article is composed of an introduction and five chapters.In the introduction,the author summarizes the origin and value of research,literature review,research ideas and research methods.The first chapter cuts into three issues.One is to define the concept of original TV program formats,the other is to sort out the development history of domestic TV program formats,and the third is to analyze the current status of "going to sea" of my country’s original TV program formats.The second chapter analyzes the content of several representative original TV program formats from five aspects:format structure,format main body,format content,format packaging,and format value.The third chapter further refines the creation strategy of my country’s original TV program formats.The fourth chapter combines in-depth interview data to analyze the contextual factors that influence the "going to sea" of my country’s original TV program formats.The fifth chapter considers the future development of my country’s original TV program formats.It first summarizes the current difficulties faced by my country’s original TV program formats,and then makes suggestions for the future development of my country’s original TV program formats.The author believes that my country’s original TV program formats already has some features that distinguish it from other countries’ TV program formats.This article analyzes several representative original TV program formats,and aims to summarize the creation strategies of these high-quality original TV program formats.At the same time,it sorts out the contextual factors that affect my country’s original TV program format "going to sea",and lists the general environment.The problems and challenges in the development of TV program formats in my country are intended to provide guidance and suggestions for the analysis and production practices of original TV program formats in the future.