Network Public Opinion Crisis In Government Response Mechanism

The rise of the Internet has brought the mass media reform, social hot events through the network transmission and amplification, increasingly become affect the government image and credibility of the public crisis events, in the face of the network public opinion crisis brought new challenges, how the government effectively guide and processing, become a government in the new period to strengthen the ruling ability construction is one of the central issues.This paper summarized the current development of our country Internet status quo and derives therefrom network" fictitious society" development, to current our country government in coping with the crisis of network public opinion on the problems in-depth analysis, puts forward the research themes, namely because of the social conditions and public opinion freedom of expression the network public opinion crisis problem. Through to the network public opinion crisis causes, characteristics, transmission and other issues, combined with the current China’s network in the supervision of the operation in reality, learn from foreign countries in the Internet public opinion supervision practice, through the use of the public management, crisis management, public policy analysis, journalism theory, combined with literature retrieval, case analysis, quantitative comparison research method, put forward our country government to deal with crisis of network public opinion the systematic countermeasures, and try to establish a suitable for China’s national conditions of the network public opinion crisis response mechanism.Study on five parts, the first chapter mainly describes the research significance, research status at home and abroad, the design ideas and the overall framework; the second chapter introduces the development status of Internet in China, Internet public opinion crisis concept, discusses the current Internet communication technology to our government management; the third chapter of the network public opinion crisis formation mechanism analysis, mainly from the network public opinion crisis characteristics, route of transmission, causes and so on are discussed in detail in this paper; the fourth chapter from the basis of previous discussion, analysis of China’s current solutions to network public opinion crisis existent problem and reason, put forward to solve train of thought; the fifth chapter of the current practice in our country, put forward from different aspects solutions to network public opinion the real move, thereby forming solutions to network public opinion crisis system mechanism.The result of this research for the government how to spread in the network of highly developed technology environment, improve the level of social management, promote the building of a harmonious society, and maintaining the social stability problem has certain significance to promote.