| In the global exhibition industry under the background of rapid development, visibility requirements of exhibition space "the times", conduct a quantitative and qualitative changes, refusing to "Visual junk"; Actively promote meet the dissemination of information, enhance appreciation of development, really into strong visibility of the Convention and exhibition industry, environmental protection industry.Visibility within the space containing the identifiability and worthy of appreciation, identifiability refers to in the space of a single design to convey the theme through the naked eye observation of human intuition to discover the light; Appreciation refers to both the public and the aesthetic tendency of the times; Both can be sublimated to spiritual values and aesthetic value.This article through the exhibition space in the shape, color, text, texture, lighting and material vocabulary of Visual expression as well as factors affecting the visibility of research, design of exhibition space as well as individual countries’national research to understand the visibility of customs and local culture exhibition space design’s important role in the process. In the study, how can double-value refined visibility without compromising its functional exhibition space and the focus of this research project.The subject is the landscape in the area of art and design combines psychology, architecture, human engineering, social sciences and other subjects related to cross-cutting research, combined with recent research methods and theory, construction of spirit culture of contemporary society.Through part of Shanghai World Expo venues to analyze the visibility set out in application of Convention and exhibition space design, analysis, and to vigorously promote the visibility of the Convention and exhibition industry in the future, deepens in the application of Visual design, visibility more intuitive, more solid, more vivid, Meet the identifiability of space worthy of appreciation; Focusing on scientific and rational use of vocabulary of Visual expression and in-depth study of factors affecting visibility; Real is now a wide range of exhibition activities provide an effective service and help. |
