Creative Design Model Based On Web2.0

Web2.0is a concept and an umbrella name of technical models as well, with essential characteristics of users’participation, sharing and interaction. It not only changes the Internet form, but also affects other fields. The concept and technology application of Web2.0plays a directive role in creative design. In the process of creative design, users should be regarded as "recipients" of products, and more importantly, participate in design as "creators". Taking creative design of living supplies as an example, through the method of literature research and investigation, this paper discovers many creative design of life under users’vision, and after deep analysis on types, motivations and characteristics of this kind of design, presents some problems about living supplies’creative design, and puts forward the issues that users’ individual requirements cannot be met and approaches are lacked to realize users’ creativity.In response to these issues, the paper combines the concept and technology of Web2.0, and proposes a concept of creative design model based on Web2.0(called creative2.0model for short), so as to increase depth and breadth of users’participation in design from the perspective of Web2.0platform. The paper elaborates the construction way of creative2.0model from three aspects including localization design, work team’s formation and Web2.0platform structure. It then discusses the feasibility of this model from the perspectives of Web2.0’s technical applications and the content support of users’participation, based on which it also analyzes in depth the characteristics and applications of this model. Applications’research enable the model to refocus on practical solution rather than theoretical height. Through case research and specific process analysis, the paper firstly explains three types of creative2.0model such as collection of creative ideas, individualized customization and user leading design. It then proposes the concept of creative2.0platform from the angle of living supplies’creative design, and constructs the "IEAD-YUAN" website to provide a network platform for users with the function of publishing creative ideas and participating thoroughly in design.