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Logistics Operations. Db System Problems And Countermeasures

Posted on:2012-08-27Degree:MasterType:Thesis
Country:ChinaCandidate:Q SunFull Text:PDF
GTID:2219330368991164Subject:Business management
Abstract/Summary:PDF Full Text Request
With the rapid economic growth, the domestic logistics industry develops rapidly and the competition between markets becomes increasingly fierce. DB logistic company, as a third part logistics company, faces many opportunities and challenges today. How to make use of its advantage and the effective integration of resources in the new situation, and how to determine their own position to meet challenges calmly , access to unlimited opportunities to provide quality social, economic, and efficient logistics services, is an urgent need to address the important issue.In this paper, we will get theoretical study with the operation management and . Logistics management.( Including logistics management process, storage management, loading/unloading and transportation management and information management, etc ) And on the basis of SWOT analysis on DB logistics company, combined with the questionnaire survey and on-the-spot investigation method, we analyze the DB logistics companies operating status ,then summarize the company mainly existing problems and solve them through the cause analysis, mainly including: 1) the differential marketing strategy; 2) based on "take the customer as the center" concept innovation; 3) cost leadership strategy; 4) strengthening human resources management, control staff turnover enterprises; 5) optimization ERP system, improve information management level.
Keywords/Search Tags:the third part logistics, logistics management, differential marketing, cost control
PDF Full Text Request
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