Context Of Globalization, A Breakthrough In Local

Global communication came up with a non-edges'medium surroundings for modern people.The form of the language context of globalization,profiting from the fast development of the new media technology, the information's globalization and the culture's globalization.The global media production of audio-visual, by the united states represented, directly to the family, smooth transition by the way the information selectively instilled into people.At the same time, may take the american way of life and values, ideology of the audience made such a strong impact.Opened out and experience of the reform of china's TV trying to seek to establish an effective strategy for domestic law of survival.Inside, the china television stations around the city was in the press and then launched with dialect programmes,which is the competitive strategy more than Livelihood programmes.This article by the case-by-case analysis of the dialect programmes <Panjiang> of Fuzhou TV station,exploring its enormous success of these factors and social factors.And set the globalization of the background, thinking about the dialect programmes of local culture and identities of the problems, and dialect programmes for sustainable survival strategy.