The Status And Thinking Of New Media Art

Along with the development of the digital imaging and internet technology, a kind of new burgeoning digital media has been closely linked with our social life; the new media art based on the emerging media has gradually caught the public's attention. And in the wake of the cutting-edge artists'active explorations and trials, the new media art accounts for a greater and greater portion in the exhibitions, meanwhile, it is stepping into our ordinary life. Therefore it's very necessary for us to have a systematic realization and theoretical reflection towards the new media art.This article carries several researches from this theoretical angle, and attaches its importance on exploring the relationship between the current society and the new media art, a kind of cultural media. The subject firstly makes a clear idea of the historical development of the new media art, and points out its characteristics of the reality to virtual, the static to the intervene; respectively from the two sides of the works'existence form and the arts'appreciation mode. Based on this and combing with our social background in the stage of the economical transition, the article discusses the possibility of the combination of the new media art and the creative industry. In addition to, the article puts forward a possible idea about how to make the new media art be a factor and content in the process of improving creative industry's development, and classifies the new media art into the art of technology, artistic life and democratic life. In the end, the article makes a reflection about the relation of the new media art and our social life: it explores the new media arts'effects on the social life; and then refines the new media arts'special values in different roles as an information media, reflective spirit, economical push and games.In the future, on the basis of the new media art's special expression mode and language charm, it will make our art and life, our society and environment become more and more beautiful.