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The Development Of The Commercial Group Co., Ltd. Strategic Analysis

Posted on:2008-11-08Degree:MasterType:Thesis
Country:ChinaCandidate:G Q WangFull Text:PDF
GTID:2209360212487034Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Dashang Group is one of the country's largest retail enterprises, Large integrated major shopping center is the Main Business of Dashang Group.Dashang Group Inc. is made up of Dashang Group's good assets from Tai Holdings to listed companies, department store companies operating income accounted for 65% of revenue. 1998, the Dashang Group Ltd. has begun expansion, from 2002. Dashang Group Inc. entered a high-speed development period. As of the end of 2006, the Dashang Group Ltd. main business areas has been expanded to 21, the company's main business revenue reached 10.664 billion yuan.Along with Dashang Group Inc. of rapid expansion, the company in the process of development, gradually exposed in the financial, management, human resources, expansion of the existing problems, the paper on the Dashang Group Ltd. big issues that exist in the analysis, and analysis of a large Dashang Group Inc. resources advantages and disadvantages of the market opportunities and external threats. According to Dashang Group Inc. to the problems as well as the Dashang Corp. resources advantages and disadvantages market opportunities and external analysis, made a big business Group Inc. future development strategies and deal with the problems should take measures to improve the situation.As the largest business group in the domestic retail industry in the leading position, Da- shang Group was known as "the first global Chinese department stores," department Store. Analysis and research possesses Dashang Group's good assets Business spaces to the main department store of the Dashang Group in the development of the problems encountered, for our domestic Department Store has a very useful reference.
Keywords/Search Tags:Dashang Group, Department store industry, Development strategy
PDF Full Text Request
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