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An Analysis Of The Introduced Edition

Posted on:2015-06-11Degree:MasterType:Thesis
Country:ChinaCandidate:L L MaFull Text:PDF
GTID:2208330431474798Subject:Press and Communication
Abstract/Summary:PDF Full Text Request
The book of trade edition,it means those books are not written by mainland Chinese writers.Among them,the author’s books of China’s Taiwan region、Hong Kong and Macao region,it is also regarded as the book of trade edition by copyright trading introduced into mainland China, the nationality of book take the author’s current nationality or region as shall prevail.Which includes both the original copyright works and the work of by adaptation, translation, annotation, editor, use the copyright form different versions. Since the1990s in China, the window of translation and Publishing is truly open,although the book of trade edition has experienced many ups and downs,now it also obtains huge success.The topic of this article is"The analysis of Yilin Press that the book of trade edition " the reason why I select Yilin Press,is that Yilin Press in the process of introducing of foreign language books is doing well in the book market,especially it is based on the translation and publishing foreign literature for a long time.In this paper, I classify the contents and analysis to the foreign books of YiLlin Press, clearly compare horizontal with vertical to all kinds of foreign books,analysis that all kinds of books has been achieved and the existing problems at present.I try to explore the strategy of publishing house to the developing market in the future.This paper classify the constitute of content to the book of trade edition of YiLin Press,mainly divided into four tectonic plates:Social sciences、Literature、 Children and Celebrity biographical. Select a representative of every kind of foreign books and undertake analysis.Explore the YiLin Press how to create the best-selling books market:Early movers、can see what others cannot and well planned. At the same time,I take the problems in the book introduction of YiLin Press for example, find out the chaos of the books and trouble in the book of the trade edition:unacclimatized、 don’t take varieties into account the press ignore it’s own social responsibility.In the end,according to the existing development trend of YiLin Press,looking forwards to the development of all kinds of foreign books in the future,and the overall development trend to the book of the trade edition in the future:New pattern、more competitive.Finally the paper try to put forward some solving measures on the input and output of books.
Keywords/Search Tags:YiLin Press, The book of trade edition, Analysis
PDF Full Text Request
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