News Of Financial And Economic Crisis

Business news reporting is playing increasing important role on social economy as it focus both on national development and people's life. However, enterprises, the core of the economy, are facing more crises which happen frequently. Therefore, judging from the value standards of finance reporting, business news based on enterprises crises inevitable become the focus of every media.Generally,the reporting of the enterprises crises have to reveal and enlarge the hidden troubles, which makes its responsible for leading the further action of the government, correlative enterprise and the mass.This issue, through the illustration of the SANLU baby milk event, state the news function, principle, and the way of releasing the business news focus on enterprise crises. The issue is combined with five chapters.First chapter, define the meaning of crises and crises news, specific the crises point to the enterprise, and briefly sate the function of crises reporting.Second chapter, analyze the appearance of crises reporting, summarize the definition of business news and conclude ten standards to value them.Third chapter, review the example used in the issue named SANLU toxic baby milk, conclude four functions of crises business news, which are revealing the fact, alarming, leading the public opinion and pushing forward the solutions. Meantime, the issue will also discuss the close relationships between crises business reporting and the government, enterprises and the mass.Fourth chapter, clarify the clue of release the business crises events, which is adhere to the principle of revealing the fact, protecting the interests of people, positive leading and especially avoiding being used by the enterprise when the journalist faced with the public crises.Fifth chapter, by illustrating, put forward the points that the quality of reporter should also be promoted when releasing the business crisis news.Through the research, the issue considers that the business crisis reporting has played irreplaceable roles in the event of SNALU toxic baby milk, especially its fact of revealing the truth and solving problems, but also finds out something what the business new lacks. In sum, the improvement of functions of business media could reveal the troubles in advance, which will also help the enterprises and correlative department establish the solutions to ensure the great operation of the company as well as the interests of the consumers.