Music Radio Stations At The Provincial Level Status And Development Strategies

Provincial broadcast station has made an important role in broadcast industry in China. Provincial broadcast station is the most competitive broadcast station in nation, due to its frequency of self-making programs in high proportion, leading professional mode in frequently and setting demonstration in adjusting types of programs.The history of music broadcast in China has undergo three period that is the comprehensive culture and art broadcast, serious music broadcast and typical music broadcast, which transforms the developing direction from integrated into professional and typical way.Shanxi music broadcast station is a multi-element music broadcast, which known as the musical radio of entertainment and fashion. It manifests in pop music and mingle with other kind of music, such as national music, pop music, American music, Japanese and South Korean music and classical music, etc.Henan music broadcast station is known as the special pop music radio. It mainly focuses on classical pop music from 70s to now. And the slogan is moved by the pop music, the charm of classic is eternal. Its character is unified style and multi-topic programs.The specialization of music frequency is the trend of the music broadcast in the future. The development of music is under its self laws and its position so that mass media is more and more popular and humanity. What's more, types of music are more and more specific, which change the simple programs into pertinence.Metropolis music broadcast makes good use of its special geography and explicit targets and accuracy setting to win its advantages.