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Community Information On The Community To Communicate The Impact Of Satisfaction Research

Posted on:2007-09-14Degree:MasterType:Thesis
Country:ChinaCandidate:W J WanFull Text:PDF
GTID:2207360182985180Subject:Administrative Management
Abstract/Summary:PDF Full Text Request
The tide of informatization comes in torrents, society of human being is stepping into information ear. Community is the basic unit of society, after government infomatization and enterprise informatization, community infomatization has become another hot spot. As time goes by, massive investment has been put into this field, many kinds of application come true. At present, it is necessary to examine the effects of community infomatization construction and discover the defects.But most of formerly documents focused on the construction of community infomatization, few scholars researched the effect of community infomatization. This thesis studied the effect of community infomatization to communication satisfication by demonstration analysis. Firstly, we consulted "Downs&Hazen measuring model of Communication Satisfication" and made some necessary changes, then obtained the measuring model of community communication satisfication. This model adoptted 6 dimensions to measure community communication satisfication. Secondly, this thesis deeply analysed the effect of community infomatization to communication satisfication, and found the mode of it. Lastly, we researched the realationship between the personal data of responders and communication satisfication in informatized communities.Through questionnaire survey and demonstration analysis, this thesis manifested following results: Community communication satisfication is closely related to 6 measuring dimensions, the measuring model of community communication satisfication is tenable;Community infomatization markedly enhanced the communication satisfication. It produced positive effect on the satisfication of Organizational Perspective, Communication Climate, Supervisory Communication and Media Quality, while its effect on Organizational Integration and Horizontal Communication is indistinct;In informatized communities, communication satisfication is influenced by the age, educational level and income of residents. It is positively correlated with age and negatively correlated with educational level and income.
Keywords/Search Tags:Community Informatization, Communication Satisfication, Effect Analysis
PDF Full Text Request
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