China has a long history on flax cultivation, Heilongjiang Province is a main production base of flax and it's produce in our country, Heilongjiang's flax textile industry has developed to a certain degree after more than fifth years'exploration. But accompanying its burgeoning, some problems should not be neglected. Be faced with China going to accede to the trade union of the world and revitalization of the old industrial bases in Northeast China, be confronted with more and more opening market of country and getting keen competition of international. How to bring about the grand goal of Heilongjiang flax textile industry go beyond the century, and to make the economy of Heilongjiang stride into a new flight of step, that is a urgent task, so we hold the favorable opportunity, to develop in the adjustment, and make brilliant achievements to development of Heilongjiang flax textile industry.This article analyses the main problems faced by Heilongjiang flax industry in its business environment, by using several management theories. Make the strategic choices based on an understanding of Heilongjiang flax industry's strategic position and proposes the actions taken by Heilongjiang flax industry's strategic implementation.In this ariticle, after introducing the evolution of flax textile industry in Heilongjiang Province, use SWOT analysis method, analysis of the environment of the flax in Heilongjiang impact on the development of the textile industry, and according to the Heilongjiang flax textile industry'development of the status quo in recent years, the advantages of its internal environment, summed up the disadvantage analysis, based on this, Released the development strategic planning of flax textile industry in Heilongjiang Province, put forward the guiding ideology, thedevelopment of ideas, strategic goals, strategic focus, strategic choice and the principle of the implementation of the strategy. Finally, in accordance with identified strategic planning, released the specific measures of flax textile industry development. |