Eleventh Five-year Development Programming Of The Siyang County's Textile Industry

The textile industry is the tradition pillar industry of the Siyang County, and also is the predominant industry of the Siyang County. Our country's textile industry has met with the main chance for development since the integration of the whole world's economy has speeding up and the textile exportation quota had been canceled. But the textile industry will encounter more intense competition. How to hold the opportunity and avoid the threats, is a very important issue to the Siyang County's textile industry.This article applied the theory of strategic management and industrial economics and so on, and used many analytical methods. First, in order to get the information about the Siyang County's textile industry, the author investigated the Siyang County's textile industry on the spot and searched many data. Second, the author discovered the strengths and weaknesses of the Siyang County's textile industry through analyzing the internal environment. At the same time, the author found out the opportunities and threats that the Siyang County's textile industry have to faced through analyzing the external environment. Afterwards the author evaluated the internal factors and external factors by Internal Factor Evaluation Matrix (IFE) and External Factor Evaluation Matrix (EFE). Third, the author made the development strategy of the Siyang Country's textile industry during the eleventh"five-year"by using the SWOT analytic method. And predicted the development target of the Siyang County's textile industry by using the gray systematic theory model (model of GM (1, 1)). Fourthly, in order to achieve the strategic target, the author made out the corresponding countermeasure research.This research is an important part of the"Eleventh Five year planning of the Siyang County's national economy and social development". Its intention is offering reference for the governor decision-making. This research has already passed the Siyang county government's appraisal, and has obtained the highly praise. It also has certain reference meanings to the development of the textile industry in other areas.