Localization Studies, In The Pharmaceutical Industry The Sfe Consulting Services

So far, China Pharmaceutical Industry is having a storm with the hard competitive market, which made more and more companies start to consider about the way of selling drugs. How to raise sales force effectiveness in order to get a better sales performance becomes to be a popular topic in pharmaceutical industry.Some MNCs start to lunch their SFE project several years ago; they wish the project can help their company to manage their MRs, such as AZ, Bayer, Pfizer, etc. and their successes in China Market show the professional promotion team is necessary for a pharmaceutical company, especially Rx Company. But we know we cannot just copy the successful experiences form these MNCs to other local companies, we need to provide a different localized consulting service to our pharmaceutical companies according to their product or some other factors. So how can we provide a consulting service under different environment as it has been localized.This article has 5 parts to state how to produce a product of SFE consulting service. And each chapter will have example to help understanding.