Research On Insurance Company Centralized Back-up Process Re-engineering

Business Process Reengineering (BPR) theory is a business administration theory which is pointed out by Hammer, a professor of Massachusetts Institute of Technology, in1990. This theory immediately becomes the focal point of Europe and America and even the world by the advanced of thought and the thoroughness of the transform. The theory has produced deep effect to business administration. Aggravating competing with the whole world, enterprise is experienced more pressure coming from the marketplace. In order to acquire competing advantage, more and more enterprises focus on BRP. BRP strives to change the administration pattern that the large-scale industrialization taking dividing the work as basis produces, thorough changes present School assignment technological process, rebuilds organize organization, With a view to measure the success of the enterprise on the key factors, Such as cost, quality, service and efficiency was improved significantly. For insurance services providers, continuous optimization of business processes, support for centralized management, raise the level of insurance services have become a topic worthy of study. With the information technology and the culture of economy development, the modes and ideas of domestic and foreign insurance services are constantly changing and adjusting, and appear some successful models. In this paper, based on the theory of BPR, take Ping An Life Insurance Company as an example, the systemic study to life insurance business process support. In order to innovate in China's insurance industry BPR theory, and explore suitable for China's life insurance industry in support of the characteristics of business process management. In the study, this paper has been taken by three methods: Document retrieval method, Investigation interviews method, Model analysis method. In this paper, application of these methods, on the basis of introducing the BPR theory to analysis the current main problems exist in the business process support of Ping An Life Insurance, use the basic ideas of BPR theory to discuss the practice of Ping An Life Insurance's back-up centralized management. The topic of this paper is Ping An Life Insurance Company centralized back-up Process Re-engineering's research and explore. Seeks to improve some formerly deficiencies of business processes, improve productivity and the company's core competence, so it enables companies to the healthy and steady development. After a systematic study of the knowledge of BPR, combination of related work experience, the writer have further understanding on how to better carry out business process reengineering activities. This paper use the problems existed in the process of Ping An Life Insurance Company implements back-focus to carry out research and analysis. Put the focus on how to improve the back-focus. In order to increase the enterprises' popularity,enhance customer satisfaction and improve the comprehensive competitiveness of enterprises. See from the practice of Ping An Life Insurance Company's Process Re-engineering, carry out BPR is the necessary means to promote enterprise's core competition. Ping An Life Insurance Company of practice have also made significant achievements. For the insurance industry, Ping An of China's operation administrative center was still the origination, and its official operation effect also obtained the overseas business and expert's high approval, McCarty's global senior director once appraised, "Ping An operation level has surpassed many of my American customer". after "The core competitiveness" of Shanghai backing center obtains the affirmation, since 2006, the peaceful life insurance, the Chinese life insurance and so on many same business organizations in abundance have also followed up, to start to start the national backing center the construction, promotes the group interior by the time through the backing center to various subsidiary companies' resources conformity, simultaneously through the data link and the resource sharing, reduces the company operation cost, the promotion management potency.Through to this project implementation and fundamental research, Mainly has following several experiences: First, the backing management flow reorganization is an item of system's project, needs the enterprise in the use information technology foundation, carries on the thorough again ponder and the re-engineering again to enterprise's operation flow, thus causes the flow to operate under the new environment is smoother. Second, the backing management flow reorganization's goal is the solution subject matter, seeks for the breach. Through backing centralized management solution enterprise all questions, is not realistic. Therefore, if the development flow reorganization, must certainly hold enterprise's principal contradiction, the key solution core's key question, seeks for the breach. Third, guarantees the plan practical and feasible. The flow reorganization plan's design needs to consider enterprise's basic requirement fully, including staff's carrying capacity and quality, management foundation, market competition condition, enterprise leader's ability and so on. In the backing management flow reorganization process, must certainly pay great attention whole staff's participation. If does not have all staff's participation, not only will meet more resistance, simultaneously also easy to create in the enterprise the new old flow overlapping and the collision, causes sliding to which the enterprise will receive, will fall into the difficult position, will thus cause the backing centralized management flow reorganization the defeat. In the design proposal process, cannot use idealized the plan, also cannot use "the shock treatment", must insist realistically, is practical, prepares for full, windward has enough foresighted and control risk ability important. So long as the backing centralized management flow reorganization in the inquire deeply and understood profoundly its connotation essence in the foundation, links to the insurance enterprise present management and operation reality closely, in line with both positive and safe policy, launches promptly and implements to the existing operation flow reorganization, our country's safe profession not can only obtain the recent bigger development, moreover can also be in an impregnable position in the globalized economic competition.. Thus, Our country Insurance Enterprise's future even more will be immeasurable, the prospect will be broader.Certainly, enterprise success implementation backing management flow restoration is not easy matter, because the backing centralized management flow restoration is not only to the enterprise method of work and the mode of administration innovation, simultaneously is also to the original organizational structure and the traditional ideas challenge and the breakthrough. Should pay attention to the following several points: (1) plays the leader powerful promotion effect; (2) strengthens organization's learning capability; (3) the flow restoration and the management innovation synchronization carries on; (4) strengthens to effective strengths' training; (5) formulates the more detailed working standard; (6) completes the personnel relocation work.