Study On Innovational Mode Of Chinese Car Enterprises Strategic Alliance Oriented

The automobile industry is a pillar industry in our country,and as the most needed industry,the car industry plays an important role in the national economic development.From the establishment of Beijing Jeep in 1984 to now,our automobile industry has passed twenty years,and during these 20 years,our car industry also changed a lot.At one time,lack of core technical capacity has restricted the production and development of cars,accompanied by Reform and Opening-up and the change of governmental policy,our car industry took the strategic alliance road by joint ventures with multinational automobile enterprises to bring in technology and funds.The article tries to work on the strategic alliance oriented Chinese car industry development to find out the innovational mode of our car industry,hoping to provide some help to the development of Chinese car industry.Firstly,the article started with the story of strategic alliance and theories based on,combined with the overview of the research on the car innovation to understand the different attitudes towards innovational research of car industry.Based on the literature review,the text proceed with innovational development modes of enterprises and its selection to discuss three kinds of innovational development modes. After analyzing the advantages and disadvantages of the modes to find out the determined factors in selecting the modes.Then the article recalled the course of the car industry development from the perspective of strategic alliances in China, followed by the analysis of strategic alliance motivation in Chinese car industry to do specific research on the role the strategic alliance played in the car industry.At the same time,the text pointed out the problem brought by the alliance.Subsequently,the writer defined the innovational mode of our car industry in chapter four and indicated the five developmental periods of the mode.Through demonstrating these five periods, the writer approved that our car industry has stayed in the fourth step,but not in the step five.At last,the writer chose Faw-Volkswagen as a case to demonstrate the prior analysis.This means in order to prove the prior analysis,the writer worked on the basis of Faw-Volkswagen's developmental story to examine the two factors which representing its innovational capacity.Taking China's auto enterprises as the objects of study against the backdrop of strategic alliances,this dissertation/paper/thesis gives out the innovative development mode in the alliances of China's auto industry,through the analysis of the data from some major auto enterprises based on the theories of strategic management and technical innovation management,and demonstrates with the situation of actual enterprises,in order to provide some reference and assistance for China's auto enterprises.