| The environment is day by day complicated,development composes in reply an uncertainty besides facing the aluminium industry inner,the TIANTAI Aluminum Company is existed and developed,by enormous threat.Need to want to resolve a crisis, to make rightness choosing,must study development strategy right away,make enterprise be able to exploit self's advantages to the full,grasp at opportunity,ensure that in the fierce rivalry,gain more outsides resource,keep oneself core competition,expand to correct direction uninterrupted growth.The main body of a book is listed in the basis analysing the fundamental aluminium industry characteristic and the developing trend,the model wielding "five forces " analyses,the situation studying aluminium industry competition,brings forward the TIANTAI Aluminum Company but adopts strategy "of total cost in the lead ",as the fundamental method keeping core competition;By the fact that resource carries out analysis on the enterprise outside environment and the inside,find out chance and threat facing the enterprise,advantage and inferior position owning,suggest that enterprise responds to the type choosing "advantage-chance " strategy,should adopt the strategy developing a type.By systematic qualitative analysis,the standard according to strategy of "total cost in the lead " carry out compare and excellent selections,bring forward TIANTAI Aluminum Company development strategy:Pass assets reorganization,Come true "the alumina,electric power generation,carbon positive electrode,electrolysis aluminium " integration manage,evade macroscopic view policy risk,control and lower production costs;Scale appropriate measure,forming a complete set making great efforts to achieve are rational;The input-output ratio is high,assets structure is good;Pass excellent administration,bring the lurking advantage that "integration manages " into play sufficiently,the core competition taking form only,ensures that realizing total cost being in the lead.Strategy describes By:Realize "an integral whole" melt manage, achieve "developing the scale optimization,assets structure are good,the administration ability is excellent ".Summarize the development strategy being "an integral whole "three goods" good environment,good service and good order.This developmental strategy,is for TIANTAI Aluminum Company business quantity body making,has the very strong individuality characteristic and operational.Maintains the health stable development for the enterprise,has indicated the direction;Maintains the core competitiveness for a long time for the enterprise,has provided the method;For enterprise development's overall layout,described the blueprint.So long as implements this strategy earnestly,the enterprise from outstanding to remarkable,the sustainable development goal,certainly will be able to realize. |
