| Traditional Chinese Medicine (TCM) is a valuable treasure accumulated from Chinese nation's struggle with various diseases in the long history. Its effective application and rich knowledge contain profound scientific meaning. The present medicine's transition from psychological medical model to social medical model, the call to return nature, as well as the combination of oriental and western cultures, provides a wide space for the development of TCM industry. But the explanation of traditional Chinese medicine on our human's life and various diseases can't be widely accepted and understood by modern society. The modern study of TCM's material basis and mechanism hasn't got breakthrough progress, which restricts the progress of TCM modernization and internationalization. TCM industry is facing both opportunities and challenges simultaneously. Thus developing a strategic study becomes a practical and urgent issue.This article firstly traced back TCM's history, reviewed its development from far ancient emptiness to the near and modern times, and then face various controversies about scientific issues of TCM, recognized the historical contribution of TCM in history, advocated respecting TCM, at the same time, emphasize to face the world and go ahead with time, introduce energetically the results of modern scientific technologies, study TCM on multiple background and through various methods, expedite its development, meet the demand of our health, contribute to world pharmaceutical industry.The article then began empirical study on various related factors of TCM industry development, through environmental analysis. By stating substantial facts, as well as listing and explaining various governmental policies, the article made specific and deep analysis of and investigation on TCM resources, domestic and overseas market, technology trend as well as new drug development, economic position of TCM industry. Based on this specific investigation, and focusing on development strategy of TCM industry, this article brought forward some material suggestions.Combining the study of the history of an industry with various theories, as well as the investigation of various factors related with industry development strategy, outlining the development route of TCM development from ancient culture heritage to modern industry, is the unique of this article. |