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The Postal Service Reforms Marketing System Construction Behind

Posted on:2008-02-09Degree:MasterType:Thesis
Country:ChinaCandidate:H Y LiFull Text:PDF
GTID:2189360215982195Subject:Business Administration
Abstract/Summary:PDF Full Text Request
This text analyzed the management present condition of the postal service marketing in Peking according to the Chinese reform present condition of the postal service profession and the development trend, passing and competing environment to postal service marketing in Peking, including profession present condition, business competition the circumstance, rival circumstance and big customer distribute a circumstance of contrast analysis, find out Peking postal service an existent problem in the existing marketing mode, pass and draw lessons from the way of doing of the mature business enterprise at home and abroad, is the marketing strategy of the particularly foreign business enterprise, design a suits postal service in Peking of marketing management system structure, and make sure a demand a perfect kit management system, in the meantime aim at may meet during the period of carrying out of the problem carry on a study, putting forward understanding way of thinking definitely. The this text management system of the design marketing frame had the management system construction of the marketing of business enterprise to provide a kind of solution for the country.
Keywords/Search Tags:postal, reform, marketing system
PDF Full Text Request
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