Applied Analysis Of Financial Strategy Matrix On Competitiveness Of The Company

At the age of value management, enterprise affairs become more and more important in the management of enterprise. It not only substances company strategy, it also evaluates the value of company strategy and assesses enterprise competition.Financial Strategy Matrix is a new and effective way to evaluate enterprises competition. It will be a grate thing for enterprises to assess and improve their competition.Although many managerialists express great interests on Financial Strategy Matrix, few of them apply it to enterprise competition research. So we nearly can find correlative cases. As a kind of experiment, in the direction of financial management, we use Financial Strategy Matrix (with EVA and Sustainable Development Rate at its core) to discuss enterprise competition assessment system. We make use of representative cases discussing methods to improve enterprise competition.Through a series of research, we get such conclusions as follows:⑴Article does a system of arrangement on competition theory and find there is a significant relevance between Financial Strategy Matrix and competition theory. Article considers Financial Strategy Matrix has a large role in the competition evaluation by comparison. A company must create wealth for share holders, otherwise it will not make sense. So the evaluation of enterprise competition should be correlated to wealth creating.⑵Article makes a positive analysis on the application of Financial Strategy Matrix on enterprise competition. The results confirm that use Financial Strategy Matrix to evaluate enterprise competition should worked. It can get above the shortcoming of traditional way of competition evaluation and is favorable to competition evaluation⑶Analysis of competition ought not to be just a way to compare enterprise strength, it should be a reference for a company's future development.