Initiation On Shangyou County Power Supply Company To Raise The Ability Of Gaining Profit

Power industry is the vanguard of the national economy. It is of vital importance to the nation's economy and the people's livelihood. As the terminal and prolongation of electrified wire netting, the county power supply bureau directly faces lots of power consumers of villages. It takes on the task of supplying power for the production of industry and agriculture in a county and for the use of people's daily life which is essential for the county economy and social development.With the further advance of China's power system reformation and the construction of power market, great changes have taken place to the external environment of the county power supply bureau. Its own character and function is being changed all the time, which was changed from the management department of the government and the county-level enterprise into the power supply bureau under the jurisdiction of the national electrified wire netting, being dependent in management and assuming sole responsibility for its profits or losses. The county power supply bureau is the foreland of the power market with nearly small quantity of electrical power,weak ability of profit and great pressure of management. How to cope with the change of the external environment and improve the capacity of profit by using the corporation's own resources is a rigorous challenge in front of the managers of the county power supply bureau.This article is based on the research in Shangyou county power supply bureau. With stratagem management theory and market sales theory, the article firstly analyses the external environment of Shangyou county power supply bureau, including economy environment,politics environment,technology environment,culture environment and professional competition environment; then secondly give an analysis on the advantages and disadvantages of the internal resources capability as the electrified wire netting,market sales,human resources,business management,financial affairs,enterprise culture and so on. Besides, it gives some approaches of exalting the ability of profit for Shangyou county power supply bureau according as the analysis result.In this article, it says that in order to exalt the ability of profit for Shangyou county power supply bureau we can take measures to improve company's sales ability,funds'using ability,electrified wire netting's running ability and human resources'effectiveness. The methods for exalting the sales ability of Shangyou county power supply bureau are to divide and orient of the target market, actualize pointed market...