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The Discussion Of The Conducted Force Of Mobile Communication Of Corporate Culture

Posted on:2007-10-24Degree:MasterType:Thesis
Country:ChinaCandidate:M Y HouFull Text:PDF
GTID:2189360185467719Subject:Business Administration
Abstract/Summary:PDF Full Text Request
This paper elaborates the importance of corporate culture from present situation and the development history of corporate culture that develops background and telecommunications operation corporate culture to lie in internal strengthening enterprise cohesive affinity and external promotion enterprise image, and points out that 3 flows out enterprise to do product, 2 flows out enterprise to do trademark, first class enterprise does culture. Therefore we must stand in the strategic altitude of long-term development, know the reinforced importance and necessaries of the telecommunications operation field construction of corporate culture fully.The concept of the elaboration corporate culture of this paper, and utilize Organization structural theory, divide into the structure of corporate culture 4 layers The first layer of is that the material cultural, second layer of surface layer is curtain layer (or claim shallow-layer) behavior cultural, 3rd layer is that middle-level system cultural, 4th layer is the spiritual culture of key layer. At the same time, through analyzing the characteristic of corporate culture of telecommunications operation field, find out the major factor that influences telecommunications operation field corporate culture, offer theoretical basis for the telecommunications operation field construction of corporate culture.This paper passes for score Xi, find out the feature of telecommunications operation corporate culture. Practice layer surface through organization, really certificate research layer surface and social cultural support layer surface the problem of finding out the existence in the operator construction of corporate culture, point out content and the step of construction telecommunications operation field corporate culture, and having put forward establishment corporate culture should the problem of notice, in order to guarantee the validity of the construction of corporate culture.Pointing out finally to guarantee corporate culture the validity of construction must Establishment is conducted and cultural. Build with Chinese characteristics telecommunications operation enterprise conducted culture, will have the operation result that marches forward together with our times and has innovation, have the salary of reasonable social operation system and achievement pothook to reward system, will be at the same time with regional cultural and national cultural and local customs, so, the construction of corporate culture just has operability and conducted force.
Keywords/Search Tags:Telecommunications enterprise, Cultural construction, Conducted force
PDF Full Text Request
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