A Study On The Strategy Management Of PingDingShan Power Company

In the year of 2002, the system reformation of national electricity makes use of"separation of plant and network, bidding for use of network". It leads ournationalelectricity industry into a new era of introducing competition mechanism,breakingthe monopoly management and enhancing the total competitive capacity ofelectricpower plants. Strategy management is the first option in management theory formodernenterprises' developments. In the new century, Pingdingshan Power Companyfaces a lot of new problems infurther development, in which strategy management isthe most important one. First, the background and significance of the article is introduced. Second,referentresearches and theories on strategy management are discussed. Third, afteranalyzing the outsideenvironments and inside resources of Pingdingshan PowerCompany, the inside environment are evaluated onthe IFE & EFE strategic essentialelements. Through SWOT analysis, the strengths,weaknesses, opportunities andthreats of Pingdingshan Power Company are defined dearly and specifically.Thencome out the corporation operation mission and development strategic objectives ofPingdingshan Power Company. In the new economic conditions, the strategic stressesand measures to realize the corporation operation mission and development strategicobjectives are offered.This article researches the development strategy of Pingdingshan PowerCompany with systematic study are SWOT analysis, combining theories and practiceorganically. So the strategy management measures offered are manipulatable. It willpromote the development of Pingdingshan Power Company.