A Study Of Press Media's Influence On Government Policies And Activities

Under the macro background of our country's sustainable economic development and more salient features of social transformation, the conventional comprehensive government is gradually converted into limited government, paying more and more attention to public services and public affairs. The formulation of government policy to change past a "top-down" command-style mode of operation, the mass media, the public, government, various interest groups, civil society organizations are starting to ask around government policy dialogue and consultation. In this formulation and implementation process, the news media's characteristics determine that it will play an increasingly important role.This paper studies the activities of government policy in the "process approach" as the main content, combined with our government policy-making on implementation, the policy system works as an analysis of issues, policy formulation, policy implementation and monitoring steps, these sectors constitute a a policy cycle, and attempts to apply relevant theories of mass communications, to discourse the role of the media in the process of government policy.Government policy issues in the process of media monitoring and the "gatekeeper" to highlight the policy issues; and the media agenda-setting to promote social issues into the government agenda; the same time, the mass media create a good public opinion support for the implementation of the decision-making, and effectively monitor the proper use of decision-making authority, and promote the democratic and scientific policy. In this paper, also pointed out that China's mass media, especially the local media play relatively limited roles in the process of public policy , such as business-oriented penetration so that the public space functions of news media have weakened, the impaction of the political power on the mass media and the negative effects of alienation of the news media function and so on, and then the last part of the thesis put forward to the fundamental measures to protect the public nature function of the Chinese news media.