Wisdom-Ritual-Revel

Nowadays, the influences of the mass communication media have permeated into all aspects of people's lives. The functions are not only telling audience about the information, butalso——which is very important, that is making the mass enjoyedthe media experience. The mass media build a delightful, comfortable and relaxed environment by means of its omnipresent influence, what's more, it tries to relieve people's tremendous pressure in such intense competition. At present, from the audience's viewpoint, the mass media is much more than an entertainment instrument and an indispensable part in people's lives. During the media experience, whether entertainment news in newspapers, variety shows on TV or ridiculous videos on the internet, the audience realized the pleasure which they had in the games . The mass media has been deeply stamped with playful and infotainment brand. A spirit which seeks for freedom and advocates happiness has infiltrate in the mass media unconsciously.