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The Study Of The Politics News In Metropolitan Newspapers In The Vision Of Reception Theory

Posted on:2009-12-25Degree:MasterType:Thesis
Country:ChinaCandidate:B ZhuFull Text:PDF
GTID:2178360245490467Subject:Journalism
Abstract/Summary:PDF Full Text Request
Current China,metropolitan newspapers which strive to get into the main stream are more convinced of the importance of politics news. However, politics news is not the inborn cosset of Metropolitan newspapers. They are chosen by the audiences and the market in the developing process of Metropolitan newspapers.The communication pursuit of politics news in Metropolitan newspapers is creating superior features for audience reception. In the terms of commonality, practicability, plebeian temperament and service quality. But the exist of so many contradictions sets barriers for the accepting of politics news by the mass, such as contradiction of metropolitan news'readability and politics news'obscurity, the increasing of politics news'gross and comparatively less of effective information, the style of politics news and the whole style of metropolitan newspapers , the arbitrariness of metropolitan news words and audience's ob-psychology .The study of journalism in recent years, reception of theory has a definite apocalypse meaning and reference value. We can grasp the special rules of metropolitan newspapers dissemination and master the unique attributes of politics news communication better, to search the methods and skills of optimizing the effect in the vision of Reception theory.This thesis regards parts of the politics news in Metropolitan newspapers as study samples and discusses the interest tropism of audience reception in the angle of audience's psychology. The essay points out , the interest tropism of audience reception is the important factors to affect the superior features for audience reception, such as the trend to chase the new pulse of current affairs, the thirst for high quality communication content, the deep demands for news, and chasing different narration focusing. How can we make politics news in Metropolitan newspapers accord with reception theory better? We must put audience in the first place, attach importance to journalistic aesthetics and arrange news carefully, do well in audience investigation, improve audience's medium attainment and optimize audience reception.
Keywords/Search Tags:reception theory, metropolitan newspaper, politics news, audience, ideal strategies
PDF Full Text Request
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