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The Construction Of The Television Symbol

Posted on:2009-08-18Degree:MasterType:Thesis
Country:ChinaCandidate:M H LouFull Text:PDF
GTID:2178360242491083Subject:Communication
Abstract/Summary:PDF Full Text Request
Along with the establishment of the Economic Construction as the Center and the Socialist Market Economy system, the China's economic development and change is more and more attracting the world's attention, and the economic figures are very important in the path of economic development, whether it is the emerging private entrepreneurs or the national enterprises leaders mastering the country's economic lifeline or economists providing advice and decision-making for China's economic development , they are all important symbols of the economic development direction and momentum . CCTV's China Economic Figures' of the Year reflect the country's economic development and hot spots by adopting the annual economic, this is a visual and special forms, so it has already been the concern of many researchers. This article research CCTV's China Economic Figures' of the Year from the perspective of the television symbols ideological construction, and this is also one of the innovations in this paper.In modern society, the mass media is affected by the social world all the time and also impact on society at the same time. The article use the concept of'field'to analyze CCTV's China Economic Figures' of the Year, taking it incorporated into CCTV's major market field, in order to analyze the impact and constraints of the economic and political field on it. Then the article interprets the image and sound symbols as well as the lansign in the program to analyze the mainstream ideology implicit in the program.The article use literature search and text analysis methodology to do analysis, on the one hand I will read the previous theory and research findings to develop appropriate research ways and framework for this article, on the other hand after deciding the framework I use text analysis to do an in-depth analysis. In conclusion, the article concluded that CCTV's China Economic Figures' of the Year construct ideology by television images and sounds symbol. And this article gives further interpretation that the relationship between the ideology and television program is that the former impact on the latter and the latter spread the former in succession, the function of the television media disseminating ideology is very strong, so we cannot ignore its control power to the society and audience.
Keywords/Search Tags:CCTV's China Economic Figures' of the Year, television symbols, ideology
PDF Full Text Request
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