On The Development Of Chinese News Magazine

The media power as the power of the country parallels with the competition of economy, military and culture, and the competition of media among the countries becomes more and more serious day by day. At present, the total income of Chinese media is up to over RMB100 billion. Chinese news magazines create huge fortune and meanwhile ensure that they make great devotion to the society .However, the industry of Chinese media acquires great development (especially the newspaper and television) while the development of news magazine lag behind, the potential should be unearthed further. This article analyses Chinese news magazine on the basis of its development of actuality in China.It's appreciated that some great news magazines lead the public opinion and intervene the politics in the western countries in which the industry of media is developed. Nowadays, the media power of a country is indispensable of acquiring the right of speech in the world. So it's the urgent task for us to forging authoritative magazine with international force, however, the subdivision of market is the unique way of news magazines development under the historical condition that the function of media shifts from mass communication to division communication. So when we forging the great news magazine we also encounter the multi challenges of the market division and...