The Different Of The Core Urban Newspapering In The Two Economical Delta Under Regional Economics

There have been formed several region economic entities at coastal area or cities along the rivers since reform and opening. Being growing earlier and faster, Zhujiang Delta and Yangtze River Delta obtain the such a splendid achievements. As Guangzhou and ShangHai are the centers of the two economical region, newspaper industry of these two cities have noticeable effect on those of regions naturally. The newspaper industry of Zhujiang Delta already gradually became cultural name card of Guangzhou and even the entire Zhujiang Delta area. Contrasting with Zhujiang Delta, for the reason of economic, cultural, region disposition, the newspaper industry of Yangtze River Delta, especially of Shanghai. This article takes newspaper industry development pattern of these two cities as a main source, put it into the whole economic regions, and from the view of the large area region compare their economy, culture and tendency organically through diagnosis research. This is the innovation of this paper. And newspaper industry development pattern of Guangzhou is analyzed as the specimen in detail. A new method which can induct the city newspapers intergraded with the whole regions form and grow reasonably is proposed. With the growing of economic, the future of newspaper industry development of region economic area forecast. At the end a forecast is made that the kind newspaper have to face to several aspects challenges such as foreign media, human resource management, and it will present the collectivization, multidimensions, marketability. And Party newspapers also will obtain the further development in this situation.