Blog Media Morpha Study In An Ecology View

In an ecology view , this paper emphasizes on the media morpha and mediamorphosis law of "Blog", an individual publishing way most popular on the netrecentlyThe research is the study of blog in media ecology and depends on such ahypothesis : In a ecology view , as one of communication ways on the net , blog canbe viewed as a kind of media species and media population , and also takes on asimilar characteristic with biology species and population .The research aim to advance a new media ecology microcosmic system studyframe by the study of Blog in an ecology view, in other hand , also hope to make itmore clear that the media morpha characteristic and find the media morphosis law ofBlog by such a study frame.So , in virtue of a kind of ecology species and population study frame and someresearch results , the paper firstly construct a Blog Media Species by introducing suchmany concepts as Niche, Ecological Factor, Ecotype, and also construct a Blog MediaPopulation by the describing study of "age structure", "birth and death","development curve" and "quantity fluctuates" of blog colony. Secondly, this paperalso uncover the competitive, cooperative, parasitical and predacity relation betweenBlog unit, colony as well as that of unit and colony. The paper Also takes an analysison the interacting between Blog species and that out of net as well as macroscopicalmedia environment. On the basis of those study results , we make it clear that theheredity and evolution of Blog, and some media morphosis laws are put forwardinclude the "niche law", "homeostasis law", "individuation law", "remedial law",and"authropotropic law". puts forward several enlightening and forecasting thoughts onthe construction and development of media ecology. Finally, based those Blogevolution laws, the make an particular analysis and forecast on Blog development infuture.