| At present, the press has realized that the digital publication is the development direction of the publishing industry in the future, spawned related departments or company, specialized in website construction and maintenance. Along with the press website construction work gradually thorough, information technology and computer science technology has been applied to the construction of press website. Semantic technology is one of them, it was as a search function of a kind of realization, accord with the original intention of serving website users.This paper uses literature analysis, trans-disciplinary approaches combined with typical case studies and comparison analysis to conduct the research, and all together the paper can be divided into six chapters.Chapter 1 overviews the cause of the research, conducts definition to the core concepts, summarizes and clears up semantic technology research literature's applied conditions in library science and search engine application state, and declares the research methods and ways of the paper.Chapter 2 introduces the situation of classification of content platform websites and analyzes search function, and then analyzes the changes of search engine setting.Chapter 3 introduces how dose People's press and Shantou university press website use semantic technology to build their search function and compares semantic search technology with traditional search technology.Chapter 4 is in the basis of chapter 3, analyzes promotion bottleneck of semantic search technology in typical press website, discusses the suggestions on the transformation between traditional publishing industry and application digital publishing industry. |
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