Research On Domestic TV Drama

In 1958, Beijing television showed the first Chinese TV series- "a mouthful of food cake", after the baptism of more than 50 years development, TV media and TV series have been integrated into people’s lives, bit by bit, become an irreplaceable role.With the increasing development of TV drama, a remake of the drama gradually sprouted. This “ism” standing on the shoulders of classic can not only save cost with high visibility, also can get high ratings and economic benefits.Every year since 2008, domestic remake TV series have continue to heat up, with substantial growth in their number, and later have filled the silver screen, which also lead to “profane classic”, “waste of resources” and a lot of controversy.This article attempts to research domestic popular remake TV series in recent years. The article includes five parts altogether: the first part is introduction, research background, purpose, significance, innovation value and literature review; The second part is the overall summary of the research object, including its developing background and historical process, because of the different source and subject matter, remake drama has different types; The third part tells about the main performance of the hot domestic drama remake is its larger number and short time interval, and then analysis the reasons for its hot from the angle of Lasswell 5W transmission mode; The fourth part points out the four major development problems of domestic remake TV series: the production is not rigorous, the story content is not fine, the publicity channels is not appropriate and the remaking effectiveness is difficult to convince the public; Finally, the author summarizes the analysis, aiming at the problems and shortcomings exist in the current domestic remake drama and then put forward methods and countermeasures to promote its healthy development: strengthening the professional accomplishment of creative team;improving the content quality of the remake drama; being clear about the audience’s main body status and making the appropriate communication strategy, aims to help revitalize the domestic remake drama and create classic.