The Study Of The News Nature Of The Column TV Program

In recent years, the news nature of the TV program is paid attention to more and more by people. A lot of program stress effectiveness for a given period of time and a set of program with strong news nature and linking closely kind work of pulse of the times strike a pose on the stage constantly, bring new development space and vigor for creating in TV. The daily program of broadcasting of TV station is all brought into the system of the column now, which means that the column replaces program into the base unit. How to enable the column TV program to reflect life like social life in time, keep up with fast changing information times, meet audiences' information demand to the greatest extent, is the urgent problem to be solved. On the basis of analyzing news nature of the column TV program, this thesis does some exploration in theory, which refers to adapting the need of TV column " stopping up windows" and creating program close to actual life with times flavor and certain artistic level. The thesis is divided into five parts altogether: First, introduction. I analyze the relations of news nature,knowledge nature and show nature briefly and point out that the news nature spoken here does not refer to that all TV program should be involved in news, but the column TV program should have Era nature , prescroption nature and close to life. TV program should reflect the changes of the times rapidly, reflect the practice of the reform and modernization construction, reflect masses' own life and reflect the people's heartfelt wishes and hope. Second, column TV program requiring the news nature is necessary. It is determined by the media attribute of the TV, fundamental realities of the country, demand of audience , drive of digital technology and the nature of column TV ,which is inevitable. Third, some realistic problem that the column TV program exist. The core of news nature is to create out healthy and progressive TV program according with audience's demand rapidly. However, the modern media is a trade with high-speed development, will produce this or that question unavoidably in the course of development. There are mainly two aspects in the question at present. First, having insufficient understanding of news nature of the TV program, the consciousness of the news is bad, the idea of communication is laggard. Another one is that people have mistakes in understanding the news nature, so they have not got hold of degree of news nature, which cause certain confusion. Reality is more excellent than fiction. In order to solve the problem, people must go into the thick of life, go deep into the realities of life and pay attention to the news nature of the program to solve the " source and running water " problem of the program. Fourth, elements of the news nature of column TV program. This part have put forward six kinds of elements of news nature according to the current situation of the present TV column. 1. Time and efficiency. It is the basic principle of creating TV program. Each column should give full play to the advantage that the TV spread immediately, and they should overcome others by displaying one's strength in taking action , making, broadcasting to gain first chance at the " eyeball fight ". 2. personages. The news is excellent because of people and personages are mentioned because of the thing. That asking personages to go directly into the broadcasting studio can shorten time to the greatest extent. It becomes a kind of high-efficient method. 3. what is appropriate to the occasion. It should have news to click on the choice of the opportunity that the program broadcasts. Although the concrete content of these columns may be not efficient , mention degree must be higher than usual through choosing a specific opportunity to broadcast because of some oriented audience's rating expects. 4. hotspot. Though not all TV program can be made into the news report and pursuing the instant effect, they need to get hold of the pulses of the times more accurately and seize the multiple connection of social life in a comprehensive way. What's more, they need making accurate localization of one's own column to the hot problem recently. Proceeding from specific angle of one's own column, carrying on the horizontal connection and transplanting the audience's attention to one's own program is also needed. 5. visual angle. The TV gazetteers should have initiative spirit and look at problem from the era closely and with new angles. Only we have our own new angle, program...