The Discussion Of Emotion Report

This paper discusses a new kind of news report style -- emotion report. Firstly, the theoretical range of the emotion report is defined in this paper. In this paper emotion is one part of the information and the relationship of the news information and emotion information is crossing each other. The communication of the emotion information can be divided into the news type (namely the emotion report) and the non-news type. The emotion report belongs to the category of the news report, which means using the technique of writing of the novel and prose to disclose the character's emotion as the news report's duty.Secondly, this paper analyses the characteristic of the emotion report. The emotion report can be regarded as the soft news, which has the characteristics of news and literature. There are close connections as well as there are remarkable differences between emotion report and reportage and communications. The emotion report adopts the replaces thinking method and writing method to think in the psychology and visuals from the common people to regard ordinary people as the target of reporting, pay attention to the psychology, which deals with the long lens switching, varies reader's reading angle and makes the readers be personally on the scene. The efficiency of the emotion report can be raised by the inter-communication between the media, audience and listener This paper also describes the reason and background why the emotion report produces. The internal cause of the emotion report is survival and development of the media, and the external cause of the emotion report is the changing demands, and the social change is its macro- background. The emotion report has mind consultation, human care and moraliseness. This paper puts forward the improved countermeasures to the emotion report.