The Power Of Silence

Manazines have existed in our country just two hundred years or so. Reader is one of the best manazines, so it is important to look into the causes of its success to other manazines and our society.I : Luxuriant humanity content of ReaderThe development of Reader is not very easy. So, what are the reasons for its success? Views are different, but we all think it is good at conent and stress quanlity. From then on, Reader is peameated with dense humanity spirit, we can analyse from three sides. The first one is thoughts. These articles are stories or philosophic theories, which lead a philosophic thinking, improve moral training and spur our ideas perfectly. The second one is literature and art. These articles make people share the joy of literature and art through excellent language words and splendid photoes and work of arts. The third one is knowledge and interest. Knowledge makes readers widen their eyesights, improve their experience. Interesting thing makes people feel relaxed and cheerful. All of the three points are not only the state Reader always seeks to but the key reason for its success.II: Viewing Reader from the installation of its columnReader pays more attention to installation and selection of its column. It pursues not only relatively stable but timely change. With the development of society, some columns disappeared, some kept the same, some are added. Column setting has been an important part of Reader quanlity.HI: Well using economic methods of ReaderTo suit the needs of competition, Reader uses a series of economic methods, which are the external guarantee for its success. Using CIS theory, this essay sets forth fourdevelopments of its editorial logic, talks the situation of binding and layout andadvertisement and says that Reader attaches importance to publicize itself and set up a better example out.IV: Distinctive features of ReaderReader and American Reader's digest are both full of humanity spirit, but the former is good at ration and its editoral fashion is modernized, so'we can read conveniently. The latter is good at perceptual and its editoral fashion is traditional. Reader and Youth's digest have both youth topic, but the former has more extensive readers and pays more attention to our heart, the latter is good at stories and plots.V: Inspirations of ReaderNow our society is at turning point, so values are various. Media should shoulder responsibility of social teacher and has a correct effect. Reader satisfies the needs of our mind and culture just through its deep humanity spirit. As a kind of magazine which established by People's Publishing House of Gansu, what should Reader do next? Published in American area, it only goes the first step to international magazine circle.