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Analysis On Internation Development Strategy Of Srrsh

Posted on:2010-07-23Degree:MasterType:Thesis
Country:ChinaCandidate:S Z ShenFull Text:PDF
GTID:2144360278459421Subject:Business Administration
Abstract/Summary:PDF Full Text Request
The development of the global health situation and the development of China's medical and health needs, in the face of China's market economy and the deepening of the reform of the medical profession development, hospital autonomy development and the status of an independent access to the main, on the people "difficult to see a doctor, your doctor" hospitals to deal with the issues as well as new hospitals proposed health care reform strategy for the development of competition.The author of this article on the development of the domestic status of the hospital, Sir Run Run Shaw Hospital Development of Europe and the United States and other developed countries and international medical institutions of the medical status of the analysis, come to the globalization of medical services in the development of medical trends, the author also tells Globalization of medical services, we must review the adoption of internationally accepted, the author elaborated on the international hospitals through the demonstration of concepts, standards, principles, significance, characteristics and operation of the demonstration of specific methods and content, at the same time as China's first Run Run Shaw Hospital Through the International Hospital of argument as an example of public hospitals to carry out a detailed appraisal of international hospitals and the important value of the process, with clear-cut role model. Strategic management by the author of the Porter Five Forces Analysis and SWOT analysis of the development of the introduction of hospital management, the two kinds of mode analysis of hospital development strategy: the strategy of health care resources-oriented analysis and competitive strategy analysis. International Hospital argues the development of a strategic choice and effectiveness analysis of how to resolve the hospital faced with increasingly intense competition in the market. The author of this article do not have much in the domestic and international reference to the circumstances, Sir Run Run Shaw Hospital of homes in the Office of ideas, patterns and legitimate participation in the medical market, service patients throughout the world under the concept of development strategy of the international hospital and through International Hospital demonstration of all aspects of information collation and expositions in China put forward the innovative development strategy for the international idea of the hospital for some major cities in China's large-scale medical and health agencies on the international development strategy for the choice of hospitals and prospects are extremely important guiding significance for the practice and to promote the value of the text at the same time also provided a lot of good experience to learn from and practice with the medical institutions have a strong operational.
Keywords/Search Tags:hospital development, strategic management, competitive strategy, International Hospital Demonstration
PDF Full Text Request
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