Research On Ideology Communication Structure From The Perspective Of Historical Materialism

In the age of globalization,ideological communication presents different appearance..When we interpret this phenomenon,we must go deep into life to understand and grasp the changes in Ideological communication.Historical materialism not only reveals the general law of human social development,but also provides a scientific methodological perspective for the study of ideological communication.From the macro perspective,Ideology is in the social structure of the upper layer from the perspective of historical materialism,the communication activities are the elements of dynamic social structure relationship,and restricted by social structure;from the microscopic point of view,the ideology communication in the process of subject,content,channels,audience and effect is the specific the form of communication.However,as the ideological superstructure ideology,it is only in the communication of information,can be transformed into specific words and symbols,only in communication in order to play its leading,persuasion,shaping and mobilization and other functions,or it is the theory of castles in the air can not play its due function.In this sense,ideology is the ideology in communication,and ideological structure is the structure of ideological communication.The propagation structure of ideology itself is not established or inevitable,but is formed in the process of reproduction of social relations.The structure of communication is related to the structural features of society as a whole.The ideology has formed its own structure in the communication,namely as conversion technology media,as the conversion of resources capital,as the conversion ability of power together with the inherent correlation structure,this is intermediate perspective that different from the macro and micro perspective.Mainly displays in:the power involved in leading the direction and purpose of communication,all aspects of the intervention of the capital control of the communication process,the impact of the technology on the spread of ideology gradually,it not only weaken the foundation of social power,but also through the framework of the social structure,ideology and direct role in the communication process,the spread of space reconstruction,the three together constitute the factors restricting the spread of ideology structure,and show a different kind of state in the communication,influence and restriction between the ideology communication elements,is to show the deep dynamic relationship,it also involves its communication function.The article is divided into six parts,the first chapter is the introduction,including the research background and significance,research status at home and abroad,research and review of the basic ideas,main methods and innovation aspects;the second chapter mainly discusses the basic ideology as graphic analysis from the perspective of historical materialism,the history of the concept of ideology and the structure of communication;the third chapter the fourth chapter,the fifth chapter separately from the technical,economic and political dimensions in the communication of ideology in media,capital and power factor characterization,and communication activities on the three elements under the restriction of classified research;the sixth chapter is the spread of ideology of contemporary China as the research object,summarizes the diachronic communication face the dilemma,and put forward the corresponding improvement suggestions.