Social Capital And Entrepreneurial Environment On The Performance Of Female Entrepreneurship Research

Female entrepreneurship has become the new trend of vigorous development in the world,the new force to promote the development of national economy.In this study,on the basis of extensive literature review and in-depth interviews,based on the theory of social capital theory,entrepreneurial process,related theory problems of female entrepreneurship performance makes a deep exploration.Using empirical research method,verified the social capital,entrepreneurial environment impact on the performance of female entrepreneurship mechanisms,including entrepreneurial opportunity recognition of intermediary role and entrepreneurs to personality traits.Change along with the social change,economic system development,the female entrepreneurial opportunities,more and more women business community is more and more big,the women looking for flexible working time,the pursuit of self value realization and so on target for a balance in such practice and development.However,to continue to do business enterprise,women must pay more time and energy to develop enterprise,however,how to integrate resources,the use of social capital,identify good opportunities,create more enterprise value better,is always in front of women entrepreneurs have to continuously explore problems.This study constructed the female model of the entrepreneurial process,such as the combination of social capital and entrepreneurial environment,build a mediation bridge entrepreneurial opportunity identification.values and personality traits of female entrepreneurs influence on business management,factors influencing on the performance of female entrepreneurship.Research also chose the variables suited to the characteristics of female,such as achievement motivation,femininity and career satisfaction.Through the questionnaire survey to collect the relevant data of women entrepreneurs in China,using quantitative analysis validate assumptions and the following main research conclusions:first,social capital and entrepreneurial environment are positive impact.Social capital and entrepreneurial environment each dimension of female entrepreneurship performance isn't the same.Network structure and relationship quality in aspects of entrepreneurship environment is a startup policy guidance and market development degree and industry.Analysis also found that women entrepreneurs entrepreneurship path dependence,such as the survival in the process of female entrepreneurship performance and career satisfaction degree of market development,subject to industry growth and innovation performance is subject to government guidance.Second,entrepreneurial opportunity identification of intermediary effect is confirmed.Data validation of entrepreneurial opportunity identification between social capital and female entrepreneurship performance,entrepreneurial environment and plays an intermediary role between female entrepreneurship performance.Third,the regulation about personality traits.Personality traits in the relation between social capital,business opportunity recognition and performance has a positive regulatory role,personality traits,the more obvious,the opportunity to identify the more significant effect on business performance.Found to confirm the theory to the practice of guiding significance,this study has selected the 15 representative female entrepreneurial enterprises conducted in-depth interviews,women entrepreneurs universal policy environment affect entrepreneurial decisions affect entrepreneurial decision-making,femininity,social capital affects the entrepreneurial opportunity identification and management style.The results of the study of entrepreneurship management including has important reference value for education and training of women entrepreneurs:How to build social capital such as women entrepreneurs?How to integrate more powerful social network? How to identity and transcend gender role in real life,and so on.Finally from the perspective of a few female entrepreneurship countermeasures and Suggestions:integrate advantages of social capital,choose the appropriate window of opportunity to enter the market;Identify profitable business opportunities,forging their own comprehensive ability;To cope with the changing business environment,reasonable allocation of time;Balance career and family,and the growth of art mind,these will help women entrepreneurs to increase the possibility of entrepreneurial success,to realize the sustainable development of female start-ups.