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Studying On The Promotion Of Regional Communication Force Under The Background Of Internet

Posted on:2016-12-20Degree:DoctorType:Dissertation
Country:ChinaCandidate:N XieFull Text:PDF
GTID:1318330482459151Subject:Journalism
Abstract/Summary:
Studyingthe promotion of the regional communication force in relation to the Internet is the main aimof this thesis. On the basis of Guizhou province, communication and related subjects are mainly adopted to objectively examine the subject.The promotionofthe comprehensive development of the society in the vast western region, including Guizhouprovince, and effectively improve the regional communication force of the region, is related to the realization of the important strategic plan of our country’s socialist modernization construction.As a result, it is an important social responsibility of the media and the industry, but also has an important practical significance and academic influence:It not only enriches the research on the construction of regional communication force in the west of China, but also helps to promote the integration of resources in the West and the enhancement of the sense of identity among different ethnic groups.It is divided into five sections. The main content of the first section is the research items, research problems and the background of related theories.In the second section, we mainly analyze the regional communication force from three aspects:region and regional communication, spreading force and the regional communication force, the regional communication forces under the background of the Internet. On this basis, we believe that the brand elements are the main performance metric of the regional communication force.Thirdly, we mainly investigate the status quo of the regional communication force of Guizhouin relation tothe Internet, and analyze it from two levels:Guizhou media and its brand in the market environment and the construction of regional media brand in Guizhou. On this basis, we concludethere is a low level of development and the core competitiveness in the regional communication force of Guizhou area.Fourthly, from the perspective of media ecology, we analyze the existing problems and reasons of Guizhou’s regional communication force in the Internet. We find thatthe Internet media of Guizhou are under-developed,lacking of big media brands and have insufficient integration between traditional and new media, as well as other social and cultural factors.In the last section, we mainly investigate the relevant strategies to enhance the regional communication force of the Internet in Guizhou. On this basis, we believe that by taking measures such as enhancing the level of Internet development, improving Guizhou media brands and media convergence, optimizing and integrating regional power system elements and constructing the core value of excellent brands,will help to develop the regional transmission communication force of Guizhou.Always taking the promotion of regional communication force in Guizhou as the main theme, this thesis carefully examinesvarious phenomena, directly analyzes all kinds of problems to get a more clear understanding of the nature of the problems studied and more effective corresponding solutions.In summary, this thesis analyzes the main problems in a more complete social construction, and demonstrates the essence and the feasiblesolutions more objectively. We expect the transformation from the good imagination to tangible reality will occurthrough practical action.
Keywords/Search Tags:Internt, Regional Communication force, Guizhou
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