Corporate Social Responsibility Theory And Empirical Research

Corporate social responsibility (CSR) has turned from a management idea into company action and international social responsibility standards, since its being. Now, scholars, managers, shareholders and other peoples from different countries are paying more attention to CSR as a core hot question. The theory and practice of CSR are performing more and more visible effect. In the process of reform and opening to outside, China has to engage into the international rules, and Chinese companies have to obey international principia and regulations. What is corporate social responsibility on earth? Why we emphasize corporate social responsibility? What is the relation between corporate social responsibility and "maximize the company profits"? If there is some rationality in corporate social responsibility, what we should do to design the effective system arrange? All these questions need answer.Modern enterprise system could absorb workers, capital and managers, configure resource effectively, encourage the risk sprite, and realize the value of investor and labor. But there are also some negative aftereffect coming with the development of modern enterprise. Some enterprises only seek the interest of shareholders and managers, neglecting and damaging the interest of labors, consumers, renters, competitors and the public. In the process of operation, these enterprises neglected the protection of labors, manufacturing poor quality products, escaping from debts, performing abnormal competition and polluting environment. To some extent, these phenomena are all the reflection of unitary operation object. So how to correct the traditional unitary enterprise operation object and establish a series of Chinese CSR theory and institution is a big challenge to us.The paper summarizes and reviews the homeland and foreign research...