Financing Analysis Of Household Appliance Enterprises From The Perspective Of Supply Chain Finance

With the development of market economy,the problem of difficult and expensive financing has been affecting the rapid development of many enterprises.In order to alleviate this problem,the central bank constantly adjusts financial policies,and enterprises constantly explore and implement financing methods in line with the policies.Supply chain finance is one of them.Supply chain finance is based on the real transactions between the upstream and downstream enterprises of the supply chain and the core enterprises,and is guaranteed by the credit status of the core enterprises in the supply chain.It integrates the resources such as capital and information in the supply chain to solve the capital needs of enterprises in the supply chain,and alleviates the financing difficulties of enterprises to a certain extent.This paper selects Gree Electric Appliances,Inc.Of Zhuhai,the leader of the early realization of supply chain finance in the home appliance industry in China,to analyze the problems related to enterprise financing from the perspective of supply chain,in order to effectively solve the financing difficulties in the development of enterprises to offer suggestions.This paper uses case,comparison and quantitative analysis methods to study how Gree Electric Appliances takes core enterprises as the leading operation of supply chain finance.It consists of six parts: The first part,introduction.Research background,significance and literature review;The second part,related concepts and theoretical basis;The third part,home appliance enterprise supply chain finance financing development status;The fourth part,case analysis.It mainly introduces the motivation,dominant mode,application process and effect of supply chain finance financing in Gree Electric Appliances.The fifth part analyzes the possible risks of Gree Electric Appliances using supply chain finance financing;The sixth part,the research conclusion,deficiency and prospect.Through the analysis of gree electric appliances supply chain finance financing,the main conclusions of this paper are as follows :(1)gree electric appliances can effectively relieve its own financing pressure by using supply chain finance financing,and bring benefits to its upstream and downstream enterprises;(2)Supply chain finance financing can optimize the financial structure of Gree Electric Appliances and improve its operating capacity;(3)This model has broad development prospects in the home appliance industry;(4)Gree Electric Appliances should actively carry out the supply chain finance financing mode combined with the Internet.