Research On The Problems And Countermeasures Of Commercial Registration System Reform In Z City

In order to lower the threshold of market access and stimulate the entrepreneurial vitality of enterprises,China began to implement the reform of the commercial registration system in march2014,and the reform of the commercial registration system has been rolled out in all provinces and cities.In recent years,China’s state-owned business environment has been continuously improved by lowering the threshold for enterprise establishment,simplifying the business process,shortening the time for enterprise establishment,reducing enterprise application materials,and improving the ability to serve enterprises.As a major economic province,Jiangsu has always been at the forefront of the reform of the commercial registration system in the country.As one of the main pilot cities for the reform of the commercial registration system in Jiangsu,Z City has frequent commercial registration activities,which is of typical significance.This study selects Z City as the analysis object,and systematically analyzes the problems in the current situation of the reform of the commercial registration system.On the basis of searching relevant research results at home and abroad,based on the service-oriented government theory,market supervision theory and information asymmetry theory,this paper analyzes the current situation and effectiveness of the reform of the commercial registration system in Z City,and analyzes the problems existing in the reform of the commercial registration system in Z City by means of in-depth interview and questionnaire survey,such as the frequent occurrence of enterprise vacancy,false name and false registration after the relaxation of residence,the deviation of people’s understanding of the reform "Zombie enterprises" are difficult to delist,and there is a disconnect between registration and supervision.On this basis,it is concluded that the reasons lie in the following aspects: weak credit awareness of market subjects,low intelligent level of business handling,narrow channels for policy acquisition,blocked exit channels of market subjects,and imperfect market supervision mechanism.Combined with the actual situation of Z City,this paper puts forward feasible countermeasures to establish a trustworthy incentive and punishment system,promote the electronization of the whole process of business registration,innovate the way of government information disclosure,simplify the withdrawal mechanism of market players,and clarify the regulatory responsibilities of departments,so as to improve the efficiency of Z city’s business registration service,promote the smooth progress of Z city’s business registration system reform,and create a better business environment.The specific optimization measures for the reform of Z city’s commercial registration system made in this study can provide a good decision-making reference for Z city to further promote the reform of commercial registration system,and also provide reference value for further promoting the reform of commercial registration system in Jiangsu Province and even other parts of the country.