Research On Financial Performance Evaluation Of Asset Light Operation Of B Real Estate Company

As an important part of China’s national economy,the real estate industry has always followed the asset-focused operation mode.However,with the changes of the economic environment in recent years,and the frequent introduction of government policies to limit purchase and loan,the real estate market has ushered in a turning point,and the disadvantages of the traditional asset-heavy model have become increasingly apparent.In the future,it will be more and more difficult for real estate enterprises to obtain returns only by asset appreciation.Therefore,domestic large real estate enterprises began to learn from the successful experience of foreign asset-light operation,and gradually explore the road of asset-light operation.However,most domestic real estate enterprises do not have a deep understanding of the asset-light operation mode,and lack intuitive perception of the benefits of the asset-light mode to the enterprise.Based on this,this paper studies the asset-light operation mode and financial performance evaluation of real estate enterprises,to have the intention to transform the asset-light operation of real estate enterprises to provide a variety of reference and help the healthy development of China’s real estate market.The main content of this paper is to evaluate and study the financial performance of B Real Estate Company under the asset-light operation mode.As one of the first real estate companies in China to transform the asset-light operation mode,B Real Estate Company has been operating well for many years and is representative of the industry.This paper first studies the background and relevant literature of real estate enterprise asset-light operation,analyzes the theoretical basis of real estate enterprise asset-light operation;This paper introduces the basic situation of B Real estate Company,as well as the motivation and advantages of asset-light operation,and analyzes the realization path and advantages and disadvantages of its asset-light operation.Then select the financial data of B Real Estate company from 2016 to 2020,and obtain the basic operation and financial status of B real Estate company through the analysis of financial characteristic data.The paper constructs the hierarchy analysis model to analyze and evaluate the performance capability indicators,and compares the financial data of Vanke Group to explore the impact of the asset-light mode of real estate enterprise operation on the financial performance;Then,according to the above analysis,the financial performance optimization suggestions of B Real estate company under the asset-light operation mode are obtained.Finally,it draws a conclusion and looks forward to the future development direction of asset-light operation mode of real estate enterprises.This paper aims to theoretically improve the financial performance research on asset-light operation of real estate enterprises.In practice,through the case analysis of B Real Estate Company,it puts forward relevant suggestions on its asset-light operation.The combination of theory and practice enrichis the research.The conclusions of this study are as follows: First of all,the asset-light operation mode is a more beneficial development direction for domestic real estate enterprises at present.Secondly,the asset-light operation mode helps to improve the financial performance of real estate enterprises.Finally,the asset-light operation mode of real estate enterprises still needs to be perfected and improved.In short,real estate enterprises should choose the asset-light operation mode suitable for their current situation according to their own development.