Research On The Influence Of X Enterprise’s Asset Light Profit Model On Its Financial Performance

With the vigorous development of the real estate industry,the real estate market competition is becoming increasingly fierce,and in the fierce market environment,how to better survive and develop has become the main direction of attention of enterprises.Since 1998,the real estate market has mainly adopted the operation mode of heavy assets.In addition,in recent years,the state has constantly issued relevant policies to curb the unhealthy development of the real estate industry.The increasing costs of capital use,enterprise labor costs,and internal and external environmental costs make the disadvantages of the operation mode of heavy assets more obvious.At the same time,it is also slowly changing the current problems The environment of commercial real estate,so enterprises have changed the previous operation mode to improve the competitiveness of enterprises,asset light operation mode is also gradually concerned by real estate enterprises.According to the current market research,this paper puts forward the concept of asset light profit model of real estate enterprises,and selects x enterprise as the research object;collates the relevant literature and theory as the research basis,analyzes the asset light profit model of X enterprise,mainly from the scale of asset light project,what makes asset light project profit model and the current situation of asset light profit model Secondly,through the analysis of the financial situation of the enterprise,we know that x enterprise has a relatively high proportion of current assets,higher financing costs,greater financial risks,more liabilities and other financial status.According to the current status of the enterprise,we analyze the profitability,operation ability,solvency and growth ability of x enterprise before and after the implementation of the asset light profit model The internal financial situation evaluation,and then with X enterprise using the same asset light profit model of Greentown China for comparative analysis,X enterprise compared with Greentown China,has more debt,growth ability to be strengthened,short-term solvency is poor and other characteristics,but the profitability is better than Greentown China.Through the research on X enterprise’s asset light profit model,the author thinks that the implementation of asset light profit model will help to improve profitability,expand enterprise’s market share,improve the core competitiveness,help enterprises to maintain a relatively favorable position in the real estate industry competition,and have a better impact on the financial performance of enterprises,but at the same time,enterprises should also be aware of the importance of asset light profit model We need to take optimization measures to further improve the asset light operation mode,enhance the competitiveness of enterprises and the ability to deal with risks,and ensure the long-term development of enterprises.