Research On Information Dissimilation And Governance Path Under Network Environment

After the information technology revolution,human society has transitioned to the "information age".Information supported by digital technology permeates all aspects of social development,improving social production efficiency,but also brings with it information alienation issues such as false information,information redundancy,and information crimes,resulting in frequent conflicts of interest in society,hindering the development and progress of human society,and interfering with the way of thinking and value choices of human practical activities.Correctly recognizing and sublating network information alienation is imminent and cannot be ignored.Therefore,in the context of the network era,this article uses the analytical perspective of Marx’s alienation thought to conduct a multidimensional analysis of current information alienation.Based on a specific case study,this paper analyzes the manifestations of information alienation in the network environment,summarizes the characteristics of information alienation,reveals the generation logic and reasons behind the appearance of information alienation,and proposes governance measures to address the issue of network information alienation,aiming to provide a possible theoretical reflection and practical path for sublating the alienation phenomenon in today’s network society.The full text is divided into three parts.The first part is the introduction and the first chapter,including research overview,information alienation,and Marx’s alienation thought overview;The second part is the second and third chapters,including the expression,characteristics,and generation logic of network information alienation;The third part is the fourth chapter,which explores the governance path of network information alienation from three levels of society,technology,and individuals.The first part introduces the research background,current situation,purpose,and significance of this article,expounds the relevant concepts of information alienation,and the guiding significance of Marx’s alienation thought,laying a research foundation for analyzing the issue of information alienation in the network environment;The second part analyzes the manifestation,characteristics,and operational logic of network information alienation.Firstly,by analyzing typical cases of information alienation,this paper clarifies the three manifestations of information alienation in the network environment,specifically,the frequent occurrence of information benefits,the opposition of information as a labor product of human beings to human beings,and the loss of subjective cognition of human beings as information producers.Secondly,by analyzing the manifestations of information alienation,this paper summarizes the different types of presentation characteristics of information alienation in the network environment.The first is the alienation of relationships,with changes in the relationship between "information people",the second is the alienation of information labor and self rationality of "information people",and the third is the alienation of rights,with the deviation of "information people" ’s labor rights,privacy rights,and other rights from their essential attributes;Finally,based on this,the paper explores the underlying causes of the alienation of online information,analyzes them from three dimensions: economic,technological,and social motivations,and concludes that the economic causes of information alienation include the excessive pursuit of information profits by capital through network dividends,the exploitation of the value of information labor by information production methods,and the derivation and development of network information monitoring capital,Technical drivers include the external intervention of Internet technology in the nature of information,the contradiction between virtual and reality in digital networks,and the derivation and development of network information monitoring capital.Social drivers include the standardized production of the cultural industry,the information cage created by social division of labor,and the absence of information monitoring and personal ethics;The third part discusses the governance path of network information alienation from the social,technical,and personal levels,with a view to providing possible ideas and ways to sublate network information alienation.