A Research On Strategic Cost Management Based On Ecological Chain Of Xiaomi Company

With the continuous development of the global economy,the competition among the main market players in various countries has become more and more intense,for the operation and management of enterprises also have higher and higher requirements,traditional cost management,focus on after-the-fact control model has been hard to apply to the companies at present,especially Internet enterprises,products and customer needs of the update faster and faster.Therefore,enterprises also need to pay more and more attention to the role of strategy in enterprise development,therefore,there is a strategic cost management model that combines strategic positioning and cost management,which can effectively change cost management from after-the-fact control to full chain control.The thesis takes Xiaomi as one of the benchmark enterprises in the Internet industry,Xiaomi Company as the research object;In view of the patent rights that appeared at the beginning of its establishment,blind expansion led to increased operating costs and other issues,resulting in increased cost of enterprises,it is difficult to maintain cost-effective positioning requirements,so put forward the introduction of ecological chain-based strategic cost management necessity;From the perspective of ecological chain,the management status of Xiaomi company is analyzed,combined with system theory,innovation theory,etc.,the management effect of Xiaomi’s external ecological chain and internal ecological chain is analyzed financially and non-financially,mainly from the perspective of procurement,research and development and consumers,as well as eco-chain enterprises,to summarize its development experience worthy of reference.This thesis provides a new thinking angle for the strategic cost management of the Internet industry,and also provides the management ideas and management experience of strategic cost management for other enterprises interested in developing the ecological chain,and provides a model for the development of other Internet enterprises.